In a recent interview from Marketo’s Marketing Nation Summit in downtown San Francisco, Murray Newlands talks with gShift Labs’ Chris Adams about how to uncover Google’s not provided data and the benefits that can have for online publishers and advertisers. To find out more, watch the full interview below: These are the key takeaways from the video: In the interview, Chris explains people are looking for more and more ways to uncover not provided data. He says not provided data is becoming an increasingly important topic for marketing executives and agencies who are struggling with the fact that their clients are asking them where their traffic has gone and are unable to give greater detail on the “not provided” segment. Chris says that over …

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Uncover Google Not Provided Data: An Interview with Chris Adams


Also published on Medium.