A lot of visual designers I’ve worked with have convinced themselves every user’s name is “Sara” without an “h”. For most of my career I’ve had to battle designers creating incredibly unrealistic best-case scenario mock-ups. You know what I’m talking about. The user’s name is “Sara Smith” and always fits neatly on one line. Her profile picture looks like it was clipped out of a magazine. Her profile is completely filled out. The two columns of her profile content magically are exactly the same height. Of course these best-case scenarios rarely, if ever, occur in the real world. In order to create more robust and resilient designs, we need to concurrently account for the best situations, …

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Designing with Dynamic Content

Also published on Medium.